Skype | Talking to Yourself is Boring | TV & Print Ads
Because many Skype users have switched to trendier video chatting options, we wanted to use humor to generate new interest and bring previous users back. This campaign was designed to show how the user can cure the boredom of talking to yourself by doing the opposite: allowing you to talk to anyone in the world. We did this by creating two different 30-second videos for TV / social media and two print translations of these commercials. By having a clone of the actors in the shot we were able to make this concept believable, visually stunning, and leave viewers wondering how the effect was created.